HOW TO TELL THE STORY FROM A LOOP 1. Start anywhere. Pick the element, for instance, of most immediate concern. Our sales are dropping … Resist the temptation to explain why this is happening—yet. 2. Any element may go up or down at various points in time. What has the element been doing at this moment? Try out language which describes the movement

GUIDELINES FOR WIDENING AND DEEPENING Start by asking: “What else is affecting this element?” Then see if you can trace those elements into your picture and make them into new loops. For example: “Budget pressures are affected by revenue. Revenue is affected by market share. What affects market share … ?”

Without a well-articulated theory and set of tools, most reengineering efforts are driven instead by vague concerns to eliminate redundancy or reduce costs.