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How Notion Grows
Think about distribution from day one
If you’re going to build a product, you want people to use it. But far too often, founders get drawn to the building and tinkering side of the business, forgoing the go-to-market piece until they’re actually ready to get out and sell.
That’s a mistake, says Foster. “I think one of the biggest things that founder... See more
If you’re going to build a product, you want people to use it. But far too often, founders get drawn to the building and tinkering side of the business, forgoing the go-to-market piece until they’re actually ready to get out and sell.
That’s a mistake, says Foster. “I think one of the biggest things that founder... See more
The Not So Cookie-Cutter Approach to Company Building — 8 Lessons from Zapier
It’s surprising how often young startups push complex pricing tiers from the onset. At Figma, nurturing self-serve to develop the Enterprise tier was the right path. Once that proved itself, we layered on and scaled a sales org.
Sean Whitney • Figma’s Early Days—How Patience & Discipline Fostered a Killer Product
By working within the browser, Figma introduced an astounding level of efficiency into the design process and drove organization-wide adoption, which resulted in large ACV enterprise opportunities. This required a period of complex product development prior to monetization — so being product-obsessed and patient were a big part of the company’s cul
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