How Nintendo Music Potentially Outlines the Future of Media

Media companies will increasingly have to choose what to own and what to co-pilot. Not every new venture needs to exist as an O&O product, nor does it have to exist within a centralized environment. Licensing out characters to various retailers, or allowing small merchants to use beloved characters in their own designs sought out by different c... See more

And so what you've ended up with, not surprisingly, is a few key players that happen to own the majority of the IP that is kind of a must have in this industry to have a product offering and a handful of distributors that have gotten scale on distribution of great user experiences like a Spotify, Amazon, a YouTube, whoever you might want to think a... See more

A flywheel, based on Walt Disney’s original concept (seen in the infamous diagram below) was to find new opportunities to build upon the love that people have for the set of characters they’re introduced to however they’re introduced. It couldn’t feel like a money grab. Look how that panned out for the comic book industry in the late ‘90s. No, it h... See more