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How Network Structure Shapes Defensibility and Scalability
Small tweaks can create a massive macro changes in complex networks, and because of the bidirectional edge, Facebook ended up with a much more private network whereas Twitter looks more like news distribution. Stories from brands can feel forced on Facebook because they don’t truly have a bidirectional arrow, which in the context of Facebook means ... See more
Matthew Hartman • Complexity in Social Networks
If a Kardashian creates a profile on Twitter, that’s worth something to Twitter. And if she posts crazy stuff 5 times per day, that’s worth a lot more. But if she never posts, that teaches the other nodes that Twitter isn’t cool. It indicated she has un-bonded, and it will have a negative impact on the network value. So you have to design carefully... See more
James Currier • Network Bonding Theory: Grow Your Startup By Making It A Network
When a creator posted a video, TikTok showed it to a sample audience and then expanded to bigger targeted audiences if it did well—a form of a recursive publishing feedback loop. Creators with no followers could still reap rewards for videos that were funny and understandable by anyone. This was uniquely powerful for the medium of short-form video,... See more
Every • The Boneyard Principle: Why the Next Big Thing Will Emerge From a Failed Idea
But what if there was a way to build an interest graph for you without you having to follow anyone? What if you could skip the long and painstaking intermediate step of assembling a social graph and just jump directly to the interest graph?