Platforms like Taobao, owned by Alibaba, and WeChat function as both hybrids of social media and eCommerce platforms, essentially offering users a plethora of services from microblogging, messaging and online shopping, all in one experience. This interconnected economy of services means that live stream shopping is simply an extension of the existi... See more

In addition to both being created by independent game studios, Fall Guys and Among Us also shared another common characteristic: they both owe their breakout success to live shopping