The niche is flourishing — winning even — and we’re beginning to finally find representation in our products and titles. There’s something for each of our tastes. Communities too. It’s never been easier to find your tribe. And with that, tribalism.

We’re evidently in control of our view of culture. And with that, bespoke facts and realities.

Large parasocial platforms transformed the internet into a hostile and impersonal place. They feed our FOMO to keep us clicking. They exaggerate our differences for "engagement". They create engines for stardom to keep us creeping. They bait us into nutritionless and sensationalist content. Humanity cannot subsist on hype alone.

Small and sincere co... See more

What defines new relational stages today, given they’re always mixed together with old ones on platforms eager to keep you engaged? How do you mark a new “era” when you’re keeping tabs on the day-to-day lives of hundreds of people who will never tangibly occupy your day-to-day life again?