Home is where the heart is, according to young people

Everyone needs a place where they feel they belong, whether it’s a place to create a business, connect with friends, rest, relax, sleep, read or just be.

IKEA’s annual Life At Home Report shows a steady decline of comfort, trust and meaning in the idea of home. In 2016, people longed for more privacy in their own homes. In 2018 a whopping 1 in 3 people said there were places where they felt more at home than the space they lived in. In 2019 only 48% of people felt a sense of belonging in their own h

The Citizen insight was that the relationship that really matters is the relationship between people and place, that final side of the triangle. And that was the relationship that the National Trust had forgotten. The team came up with a phrase to express this as the new strategic focus of the organisation: ‘growing the nation’s love of special pla

It is his centrally-heated, bright, combined nesting-cage and exercise run. The family-sized television replaces the crowded cinema, the bottle of beer from the off-license, the visit to the pub, the telly discussion, the pub argument. Furnishing and decorating the home have become subjects of absorbing interest to the nation, while public architec