Guild: The Rise of Niche, Contextual Communities
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Guild: The Rise of Niche, Contextual Communities
What’s fascinating, though, and I alluded to this earlier, is that it’s a fluid community. We have a community where creators come in. We have creators who are designers, artists, musicians, and businesspeople. They dynamically form teams in our community. As studios, they produce an experience and then can reform into other teams. It’s an evolving... See more
Dean Takahashi • Craig Donato interview: How Roblox navigates brands, UGC, and the metaverse
people think the solution to the web becoming a big performance stage is to have lots of fragmented smaller communities. But finding the right community is really hard. A better way is to use novel technologies and network mechanics to matchmake in real-time. You get a new community every second depending on what you’re thinking.
We are living through the emergence of a new business category that doesn’t even have a name yet, but which I believe will become an important part of our digital lives: online communities at the intersection of content curation and knowledge management.
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