Saved by Ted Glasnow
GTM motions of 30 B2B SaaS companies
If more than 50 percent of your customers have bought your entry-level product, you most likely have this problem. If so, you should seriously consider removing features from your entry-level product. The ideal distribution of customers for a G/B/B product configuration strategy is 30 percent in good and 70 percent in better and best, with best bei
... See moreGeorg Tacke • Monetizing Innovation: How Smart Companies Design the Product Around the Price
Entrepreneurs need to figure out whether corporations or consumers are looking for their product more strongly and know that pursuing both consumer and enterprise sales channels at the same time, at least when starting out, has rarely led to successful outcomes.
Ali Tamaseb • Super Founders: What Data Reveals About Billion-Dollar Startups
Only three sourcing strategies account for every B2B company’s very early growth
Lenny Rachitsky • How today's fastest growing B2B businesses found their first ten customers
For software startups, the most significant change that resulted from technology innovation between 2005–2010 was that SELF-SERVICE became not only possible but the preferred method of engagement for customers.