With prices like $5 / month or $8 / month for a commodity mobile platform, the concern is that pricing will soon shift to a “first year free” model or be entirely free, shifting the economic model to one that emphasizes broadcast advertising sales patterns. While this could bolster early acquisition, it degrades Hollywood’s trust in the platform. W... See more

In yesterday’s Daily Update I described how Jeffrey Katzenberg, the founder of Quibi, mistakenly assumed that mobile was simply the next step in the evolution from motion pictures to television, each of which created new possibilities for, in Katzenberg’s words, “the creativity of storytellers [to use] these tools in ways that their inventors had n... See more