Go-to-Market in Web3: New Mindsets, Tactics, Metrics - a16z crypto
Andreessen Horowitz (AZ)future.a16z.com
Saved by Kaf
Go-to-Market in Web3: New Mindsets, Tactics, Metrics - a16z crypto
Designing Internet-Native Economies: A Guide to Crypto Tokens - Future
Andreessen Horowitz (AZ)future.a16z.com
In Web2, the primary GTM stakeholder is the customer. But in Web3, the alignment of incentives through stakeholder primacy means that the entire community of contributors within a network are turned into stakeholders - driving the need for new distribution strategies.
Paola Vivoli • The New Creator Economy: A Guide on Web3 Go-To-Market Tactics and Strategies
The New Creator Economy: A Guide on Web3 Go-To-Market Tactics and Strategies
Paola Vivolispeedinvest.com