Future of Social Communities

By getting off the ‘take treadmill’, and focusing on core-niche groups of shared interests, producers can create regenerative collective social spaces and new thought. Supporting these new spaces and the cultural outputs of such should be the primary goal of any digital organisation.

The economics of “1000 True Fans”, where a hard-core following of super-fans economically support a creator, dovetails with a recent piece on a “shared values community” business model suggested by Eric Feng. Feng recounts how not all content is subsidized by advertising. The basic idea is that a core base of a creator’s audience is willing to pay ... See more