Forget Privacy: You're Terrible at Targeting Anyway
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Forget Privacy: You're Terrible at Targeting Anyway
As George Orwell envisioned in 1984, the television might watch us while we are watching it. After we’ve finished watching Tarantino’s entire filmography, we may have forgotten most of it. But Netflix, or Amazon, or whoever owns the TV algorithm will know our personality type and how to press our emotional buttons. Such data could enable Netflix an
... See moreI just don’t think it is possible to get a recommendation system that makes everyone happy; there are too many stakeholders with directly contradictory needs.
The answer could potentially be that companies should empower users to control the recommendation engines they interact with. This sounds tempting, but I have concerns. We don’t inte
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