Figma’s Early Days—How Patience & Discipline Fostered a Killer Product

Figma had $0 in revenue for 4 years. Completely breaks the “rush something to market and start charging immediately” mindset that most try to adapt. And it resulted in the largest acquisition of a private software company (ever) https://t.co/YLGBR9hJe0

Our “small giants” approach optimized for mojo over growth. We wanted a small, talent-dense team with a focus on craft, autonomy, and quality of life for all team members. We banished the term “founder” in favor of “partner” and tried to be transparent with all business matters across the team.

We took some capital from investors in order to invest ... See more