
Eli Russell Linnetz Follows His Intuition

3LAU turns to both the streetwear and fine-art industries for inspiration, because both of those worlds invert the mainstream music-industry model of low-margin ubiquity in favor of high-margin scarcity.
Cherie Hu • Digital music’s new drop culture
Are Weirdos the Key to Everything?
m.youtube.comRules direct us to average behaviors. If we’re aiming to create works that are exceptional, most rules don’t apply. Average is nothing to aspire to.
Rick Rubin • The Creative Act: A Way of Being
Its aim: to be an expression of who we are.