Edge Strategy: A New Mindset for Profitable Growth
key battle is for the control of customers.
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
amazon.com
The key to making a smooth transition from the pragmatist to the conservative market segments is to maintain a strong relationship with the former, always giving them an open door to go to the new paradigm, while still keeping the latter happy by adding value to the old infrastructure. It is a balancing act to say the least, but properly managed, t
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