
Drive: The Surprising Truth About What Motivates Us


Three in particular stand out: autonomy, mastery, and purpose. Autonomy is the desire to steer our own ship. Mastery is the desire to steer it well. And purpose is the need for the journey to mean something. These three intrinsic rewards are the very motivators that motivate us most.
Peter H. Diamandis, Steven Kotler • Bold
Rely on intrinsic motivations—purposeful work and opportunities for growth—over financial incentives. They’re far more powerful.
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
First and foremost, we crave satisfying work, every single day. The exact nature of this “satisfying work” is different from person to person, but for everyone it means being immersed in clearly defined, demanding activities that allow us to see the direct impact of our efforts.