Early versions of token distributions have led to unsustainable dynamics wherein speculators are rewarded instead of those who are adding consistent value to networks through actual usage.

But for most creators, it will likely be a challenge to build an individual community around their singular presence... most fans would probably prefer to join a community around multiple artists, rather than to have separate Discord channels and low-liquidity tokens for each of the 500 creators they love.

Once a community is established with enough moderators in place, influencers also don’t have to do tons of work to keep it going. Fans can bond with one another, which ultimately solidifies their bond with the influencer as the creator of that community. Many of the top YouTuber Discord servers include dozens of channels that have nothing to do wit... See more