Decisions and Desire
Then there is coping with the subconscious influences. Control over these influences requires awareness of the influence, motivation to deal with it, and the willingness to devote attention to address possible poor decisions. In the real world, satisfying all three control conditions is extremely difficult, but the path starts with awareness.29
Michael J. Mauboussin • Think Twice: Harnessing the Power of Counterintuition
Recognize that 1) the biggest threat to good decision making is harmful emotions, and 2) decision making is a two-step process (first learning and then deciding).
Ray Dalio • Principles: Life and Work
Antonio Damasio, a neuroscientist at the University of Southern California, has found that the absence of emotion—the actual clinical inability to experience emotion caused by lesions to an area of the brain called the VMPFC, the ventromedial prefrontal cortex—can cause people to go broke on a gambling task.
Maria Konnikova • The Biggest Bluff: How I Learned to Pay Attention, Master Myself, and Win
Some economists are already working on that. They are using this brain-imaging data to support a new political philosophy known as asymmetric paternalism. That's a fancy name for a simple idea: creating policies and incentives that help people triumph over their irrational impulses and make better, more prudent decisions. Shlomo Benartzi and Richar
... See more