Cultivating Everyday Imagination

The imagination draws from the palette of options and possibilities that we carry in our memories. It reassembles, cuts and pastes, and makes unique combinations of experiences and ideas we have seen before. The greater the diversity in the natural world around us, and the greater our capacity to notice it, the more we can draw on it as our muse fo

the imagination benefitted from being given time and space, from the creation of space that is accessible, respectful, and where ideas can be questioned and challenged.

all arose from people coming together around a good what-if question, rebuilding how we think through the answer, and taking practical steps from there towards a more positive future.

Why did they choose imagination as the concept to underpin their work? D’Alena told me how initially he was skeptical about using the word because he thought they needed a more ‘practical’ one. However, he has subsequently come to appreciate how effective focusing on imagination has been, having observed that ‘imagine’ was one of the most-used word