This combination of the internal, intangible emotional journey and the practical skill of making music, or, as Rubin describes it, the “heartwork and headwork,” is how he’s sustained his craft across genres for so many decades. He taps into something far beyond the type of music or production style, and instead connects to the artist through a firs

We tend to think of the artist’s work as the output. The real work of the artist is a way of being in the world.

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