The paradigm we casually call business is just one approach to human exchange. It was built in an industrial era, and for it. Its fundamental assumptions—shareholder value creation, mass production, hierarchical management, disposable goods made for consumers—are today less profitable, useful, worthy, and beneficial than ever. Betterness, in contra

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Summary.

Those who succeed combine stable design elements with dynamic elements that change as markets change and strategy changes. It's a rare opportunity for organizations to identify their stable backbone and set them up so that they can change dynamically. Successful leaders and successful companies use these changes to "rebuild the future"—but a landsc... See more