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Craft
another series of questions we can ask after we’re done: Did we ship on time? Did we make big promises (to our customers, sure, but also to our coworkers) and keep them? Did we relentlessly make the work better? Did we seek discomfort in the process of stretching to innovate? Is our theory of change, process, and creation improving? Did we ask hard
... See moreSeth Godin • The Song of Significance
We call it a belief system because it's more than a collection of values. It's how we see the world and what is missing.
- Make stuff you use every day —it makes for a better life.
- Make it better —do less if you need to.
- Nothing is finished —everything can be rethought.
- Think small —make one small part of the world as it should be.
- Slow down —put in
Building a Belief System | !Boring Software
My goal is to share our approach with you—to explain the way we worked. To begin this discussion, I have identified seven elements essential to Apple’s software success: Inspiration: Thinking big ideas and imagining what might be possible Collaboration: Working together well with other people and seeking to combine your complementary strengths Craf
... See moreKen Kocienda • Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
Bug squashing might help to make a decent product, but it’s not the secret for making a great one.