Content, Services, and Asset Businesses in the Metaverse — MatthewBall.co

In a world where many consumer platforms are distributing content primarily through online channels, creators and communities hold tremendous power in distribution through social platforms. They are our curators* in an increasingly noisy online experience. At the same time, consumer preferences are shifting to online experiences that are more immer... See more

8) User Behaviors: Observable changes in consumers and businesses behaviors (including spend and investment, time and attention, decision-making and capability) which are either directly associated with the Metaverse, or otherwise enable it or reflect its principles and philosophy.

The major themes of this shift are the metaverse and web3 movements. They are two sides of the same coin, creating a new front- and backend of the Web. Where metaverse uses new tech like extended reality and AI to create new ways of digital interaction, web3 is using blockchain and tokenization to build a more distributed data layer into the intern... See more