Confidence Culture
Everyone, from software writer to accountant, was now subject to the same insecurities as the “lonely salesman” once targeted by Norman Vincent Peale.
Barbara Ehrenreich • Bright-sided: How Positive Thinking is Undermined America
They may have had less and less power to chart their own futures, but they had been given a worldview—a belief system, almost a religion—that claimed they were in fact infinitely powerful, if only they could master their own minds.
Barbara Ehrenreich • Bright-sided: How Positive Thinking is Undermined America
we must consciously work to rid ourselves of the legacy of negative socialization. It is obvious that many women have appropriated feminism to serve their own ends, especially those white women who have been at the forefront of the movement; but rather than resigning myself to this appropriation I choose to reappropriate the term “feminism,” to foc
... See moreReni Eddo-Lodge • Why I’m No Longer Talking to White People About Race: The Sunday Times Bestseller
Empowertising not only builds on the idea that any choice is a feminist choice if a self-labeled feminist deems it so, but takes it a little bit further to suggest that being female is in itself something that deserves celebration.