Choose Yourself!

You’re always selling: selling your services, selling your customers’ services (!) (this is the real, true secret for keeping customers by the way), and selling your company.

But at the end of the day, it’s spiritual waste that I’m after. And how do you get that? How do you get to that peculiar desire of trying to have no desires? Because when you expect nothing, you have the immense satisfaction of getting everything you want.

“You must first be the change you want to see in this World.”

Make the list right now. Every dream. I want to be a bestselling author. I want to reduce my material needs. I want to have freedom from many of the worries that I have succumbed to all my life. I want to be healthy. I want to help all of the people around me or the people who come into my life. I want everything I do to be a source of help to peop

“It’s your best thinking that got you here.” So the first step is to literally throw away your “best thinking.”

Exercise: think of two people in your network who don’t know each other but you think can add value to each other’s lives. Introduce them. Do this every day. Get better and better at it. The more value you bring to the people in your network (even if it doesn’t directly bring value to you in an immediate way), the greater the value of your network.

I hate the phrase Life is too short. Sometimes it feels very long to me. But it’s certainly too short to spend any time on hard feelings. Everyone is just trying to get by. Both the rejected and the rejecters. Nobody is free from this. So let’s all keep in touch. It’ll be a tiny bit easier to make it to the finish line.

One way to think about it is with the image of the circle: I want you to take out a pen and a piece of paper and do something for me. Draw a little circle. Put what you do in that circle. If you’re a secretary, put “secretary.” If you’re an artist, put “artist.” If you are a mother, put “mother.” Put the thing that is central to your life. If you a

The best ideas are when you take two older ideas that have nothing to do with each other, make them have sex with each other, and then build a business around the bastard, ugly child that results. The child who was so ugly nobody else wanted to touch it.