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Beyond Disruption
The term “disruption” makes a monolith of the particulars of the everyday, a leviathan out of structures and organizations that are old, have grown up organically, and are therefore pretty scattered and decentralized.
Adrian Daub • What Tech Calls Thinking: An Inquiry into the Intellectual Bedrock of Silicon Valley (FSG Originals x Logic)
Pure Market Innovation For businesses that were once cash-only, Square provides credit card processing. Square was founded in 2009 and used a new combination of technologies to solve a problem, but it wasn't the technological innovation that Square used. Uber's technologies weren't new in 2009. They could have launched ten years ago. When it came t... See more
Jerry Neumann • Disruption Is Not a Strategy
A disruptive innovation, by contrast, disrupts the bigger-and-better cycle by bringing to market a product or service that is not as good as the best traditional offerings but is more affordable and easier to use.
Clayton M. Christensen • The Innovative University: Changing the DNA of Higher Education from the Inside Out
Disruption as a strategy sucks If you read Christensen's book and want to start a company, what would you do? Christensen's theory cannot be used to create disruptive companies. While millions of people have read The Innovator's Dilemma, Christensen's theory is descriptive rather than prescriptive. Disruptions are apparent, but you don't know until... See more