Best marketing strategy ever! Steve Jobs Think different / Crazy ones speech (with real subtitles)

It was a sensation. That evening all three networks and fifty local stations aired news stories about the ad, giving it a viral life unprecedented in the pre–YouTube era. It would eventually be selected by both TV Guide and Advertising Age as the greatest commercial of all time.

Jobs’s basic operating principles have become the stuff of legend: (1) imagine a product that is “insanely great,” (2) assemble a small team of the very best engineers and designers in the world, (3) make the product visually stunning and easy to use, pouring innovation into the user interface, (4) tell the world how cool and trendy the product is

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Steve Jobs gave one of his best interviews about building products back in 1995. Anyone who wants to craft amazing products should watch it. Here are 9 quotes from Jobs that really resonated with me: