Magic, belief systems + web3

People easily understand that ‘primitives’ cement their social order by believing in ghosts and spirits, and gathering each full moon to dance together around the campfire. What we fail to appreciate is that our modern institutions function on exactly the same basis. Take for example the world of business corporations. Modern business-people and la

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• The long tail of the internet has provided a way for sovereign creators
  
  and businesses to ‘
  
  niche at scale
  
  ‘ in ways not possible at any other time in history, fostering unparalleled creativity and innovation;


• The quality of an audience matters;


• Being tiny is mighty;


• Delighting the weird is a superpower;


• When you build a business, you’re building a new

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Impact DAOs are at the forefront of this trend towards a new culture of work that asks us to move towards aligning our values with our actions, and away from so-called bulls**t jobs (one that even the person doing it secretly believes need not, or should not, exist). In this sense, despite cries to the contrary, Web3 is an antidote to an increasing... See more