Becoming Steve Jobs: The evolution of a reckless upstart into a visionary leader
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Becoming Steve Jobs: The evolution of a reckless upstart into a visionary leader
“Jobs thought of himself as an artist, and he encouraged the design team to think of ourselves that way too,” said Hertzfeld. “The goal was never to beat the competition, or to make a lot of money. It was to do the greatest thing possible, or even a little greater.”
Walter Isaacson • Steve Jobs
Lessons Steve Jobs wanted to pass on.
Written right before he died.
In his own words:
1. ON BUILDING A REAL COMPANY:
I hate it when people call themselves “entrepreneurs” when what they’re really trying to do is launch a startup an... See more
This is a book about the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.
Walter Isaacson • Steve Jobs
The result was that the Macintosh team came to share Jobs’s passion for making a great product, not just a profitable one. “Jobs thought of himself as an artist, and he encouraged the design team to think of ourselves that way too,” said Hertzfeld. “The goal was never to beat the competition, or to make a lot of money. It was to do the greatest thi
... See more