Attribution rules the world (and it'll rule Web3 too)

Right now, and for the foreseeable future, follower graphs on centralized social networks are a source of significant and enduring value. We see in every dimension of our society how efficiently that influence can be translated into financial, political and cultural gain. So to ask our question another way: Will there be a time when most users’ on-... See more

In web3, the promise is that a user can retain ownership and control over their data. The dominant narrative goes: “The gatekeepers of web2 have taken your data and used it against you! Now it’s time to fight back!” Such argument from web3 enthusiasts is met with A LOT of resistance as data effectively becomes a currency that can be leveraged by a ... See more

This goes well beyond smart contract structures. Why is it that Elon Musk can sell an NFT of Elon Musk's tweet, but Jeff Bezos would have a much harder time doing the same? Elon and Jeff have the same level of ability to screenshot Elon's tweet and stick it into an NFT dapp, so what's the difference? To anyone who has even a basic intuitive underst... See more