probably the most important essay you need to read as a designer, creator, founder for the upcoming era “in a world of scarcity, we treasure tools. in a world of abundance, we treasure taste.” https://t.co/vKcr1zqKtT

part. “I don’t think anyone can actually set out consciously to produce a masterpiece,” he said. “I think what we do is to tell the best story we can, the best way we can, and produce it in the best way possible, and then see how the world reacts to it.” Ignore what other people are doing. Ignore what’s going on around you. There is no competition.

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To be the best in the world at one’s craft is largely a journey into the recesses of one’s self, rather than a journey toward a stage. To arrive at one’s goal broken and battered and soul-less, no matter how grand the achievement, is to have arrived nowhere. As it is put so beautifully in the bible, What good does it do a man to gain the world and

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The jostle we get from art can be found nearly anywhere. There is an artist in each of us to the extent that we struggle to keep our brains from compressing our experience. Art is a choice. It is a fight against complacency. It is a decision to forge a life that's richer, more uncomfortable, more mindblowing, more uncertain. And ultimately, more be

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