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Arming The Rebels of The Future
But Finkelstein is keen to point out that while Shopify made a billion dollars in revenue last year, Shopify app developers made almost $7 billion as a community.
Yiren Lu • Can Shopify Compete With Amazon Without Becoming Amazon? (Published 2020)
Big brands are losing share of America’s GDP pie. Small brands are like the phoenix, rising out of their ashes. Birthed by the seeds of low startup costs, infinite digital shelf space, and hyper-targeted advertising, direct-to-consumer companies with strong brand identities and hyper-efficient ad targeting are unbundling big retail brands. Options ... See more
David Perell • What the Hell Is Going On?
All of the tools and services in the DTC value chain win - more competition means that each of the rebels needs more powerful weapons.
Packy McCormick • Shopify and the Hard Thing About Easy Things
As we were all downloading TikTok, learning about NFTs, stumbling upon new brands via our favorite influencers, and diving down the rabbit hole of online potential, we were also ushering in the next revolution in commerce powered by the seller.