What happens when you give a load of engineers a brief? I always ask the question: What would’ve happened if you hadn’t given the brief for High Speed 2 to a load of engineering firms who immediately focused on speed, time, distance, capacity? What if you’d given the brief to Disney instead?
They would’ve said, “First of all, we’re going to rewrite ... See more
The general assumption driven by these optimization models is always that faster is better. I think there are things we need to deliberately and consciously slow down for our own sanity and for our own productivity. If we don’t ask that question about what those things are, I think we’ll get things terribly, terribly wrong.
And this leads to a problem, I think, which bedevils many technologies and many behaviors. It starts as an option, then it becomes an obligation. We welcome the technology at first because it presents us with a choice. But then everybody else has to adopt the technology, and we suddenly realize we’re worse off than we were when we started.
force-feeding of tech to the point of wide adoption = everyone needs to accommodate
So this is what’s happened to the world: optimization trumps human preference. The people who want to win the argument are effectively prepared to ignore human truths to preserve the integrity of the artificial model.
There are brilliant examples all over the place of people tweaking time subjectively. One of my favorites is the Uber map. It doesn’t change how long you wait for the taxi. It changes the quality of the waiting time by reducing uncertainty. If you look at human emotions, although humans might say, “I don’t like waiting for a taxi,” what makes them ... See more
This is a massive problem in decision-making. We try to close down the solution space of any problem in order to arrive at a single right answer that is difficult to argue with.
The Unaccountability Machine by Dan Davies is a fantastic book, which argues that people create these models because if you can reduce decision-making to an algorithm, or a formula, or a process, or a procedure, you avoid the risk of blame. Computer says no, effectively.
Instinctively, people love to codify things, and make them numerical, and turn ... See more
So I’ll end with a very weird question: What does slow AI look like? We’ve automatically assumed that the way we interact with it is instantaneous. Are we sure that’s right? Would it be interesting to be able to say to an AI, Look, over the next three or four months, can you give me some ideas about holidays in Greece? Do we want to make that decis... See more