Are.na
So You Want to Build a Brand? Here's What You Need to Understand. - Inside Intercom
blog.intercom.comblog.intercom.comAsking questions | Are.na
are.na
How your startup can rise above the crowd with storytelling & positioning | Product Hunt
Product Huntproducthunt.com
Once you have something that feels like it has the potential to be a narrative that many people connect with, it’s probably better to amplify and extend that than it is to muddle the waters with a bunch of other stuff. As Nathan Barry, founder of ConvertKit, once told me: you want to build a skyscraper, rather than a strip mall.
Nathan Baschez • Why Content Is King
continue to gauge whether their portfolio represents the kind of intentional work that your brand needs.
Bill Kenney • Conquer Your Rebrand
The biggest compliment for us is when someone describes Are.na as healthy. We want to cultivate a culture about being curious and going deeper when necessary. We think the feeling of, “I’m interested in this weird topic and I’m going to see how far that interest goes” is way better than, for instance, putting up a picture and getting 50 likes or so... See more