When I talk to people who have been building software since the 90s their biggest surprise about the B2B software market is just how big it has become. This is the difference in the Netscape versus Notion story. The internet was so much smaller in the 90s that there was just only so much room to run. Notion will not face that problem. In my opinion... See more

In San Francisco, while Zhao still believed he was right about his grand vision, he realized he was wrong about his market. It was a crucible moment. The first version of Notion was a tool that non-coders could use to make their own apps. Disappointingly for the co-founders, it turned out, even if they were Last’s and Zhao’s actual friends, non-cod... See more