Saved by sari
A Potentially Unpopular Opinion on the Future of DTC
This raises broader questions about the tech ecosystem and its investment model. I’ve been making the case for a long time that the natural endpoint is likely very large platforms and Aggregators on one-side, and a flourishing ecosystem focused on niches on the other, but implicit in the latter is that venture capital is not simply unncessary, it i... See more
Ben Thompson • Brandless Closes, The DTC Facebook Challenge, DTC Versus Softbank

It goes without saying that I’m bearish on DNVBs as a whole. As a whole, the industry tends to rely upon left-brain operators with systems and definite plans. But, I’m bullish on the challenger brands who’ve figured out that winning is often a result of rewriting the playbook. For the brands looking to grow to (efficient) critical mass or even an e... See more
Web Smith • No. 317: The DTC Playbook Is a Trap
