Saved by Jerod Morris
A guide to building a Minimum Viable Community (MVC)
three things in common that helped them build a mass movement: They each had a charismatic leader (or as we called it in DotCom Secrets, an Attractive Character). In this book we are going to take that role to the next level and call it an expert/guide. They each offered their audience a new opportunity. They then created a future-based cause that
... See moreRussell Brunson • Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
In this chapter, we’ll talk about how you can find your own communities (if you haven’t already) and how to uncover the kinds of problems that might be best suited for a minimalist business. I won’t lie. This process takes time, but done right and, most of all, done authentically, it will be the basis of how you move forward now and for years to co... See more
Sahil Lavingia • The Minimalist Entrepreneur: How Great Founders Do More with Less
minimum viable action (MVA) is the shortest, simplest version of the target action that users absolutely must take to so that you can test whether your product idea (and its assumed impact on behavior) works.