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A Good Newsletter Exit Strategy Is Hard to Find
The “passion economy” thesis assumes that an audience will want everything a creator brings to market, the way viewers of the “Rachael Ray” show will often buy Rachael Ray cookbooks and cookware. But starting a newsletter does not immediately lead to speaking engagements, and not all writers can generate multiple distinct products. Yglesias told me... See more
Anna Wiene • Is Substack the Media Future We Want?
I came of age in the Napster days, when only fools spent money on anything digital. Early on, we decided that we’d rather pay for the internet with attention instead of money. This seemed like a good idea at the time, and at first, it was!
It was like having a big party sponsored by Mazda, and all that meant was having the Mazda logo on the Solo cu... See more
It was like having a big party sponsored by Mazda, and all that meant was having the Mazda logo on the Solo cu... See more
Adam Mastroianni • The Slop School of Internet Success and other lies about cyberspace
Though “Breaking Points” makes some money from podcast and YouTube ads, the bulk of the revenue comes from a premium-subscription model. If you subscribe at a cost of ten dollars a month, or a hundred dollars for a full year, you gain access to an uncut version of each episode, free of ads, in both audio and video formats.
Cal Newport • The Rise of the Internet’s Creative Middle Class
