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I don’t think it’s a coincidence that the companies that have a reputation for building the best products of this generation—Slack, Figma, Superhuman, Notion, and Linear—are basically new versions of successful predecessors. These companies didn’t distract themselves with four-step strategic maneuvers or clever wedges into a new category that they ... See more

Benn Stancil • Why Are We Surprised That Startups Are So Freaking Hard?

Lesson #2: Strive for a great UX and a good-enough UISimply put, how things work matters more than how they look. This is especially true in the early stages of a product when you have supportive early adopters.On the other hand, a “good-enough” UI is … good enough, especially since it can be more subjective. For example, color and font schema can ... See more

Every • What I Learned at Clubhouse - Every

product must have two delineating factors to be considered a product: Automated delivery No customization When someone purchases a book, a course, or a “product” from you, they must receive it automatically. You aren’t going to be manually sending this out to people who pay for it. Then, every customer who buys a product receives the same experienc

Taylor A. Welch • The Wealthy Consultant: Confessions of a 9-Figure Advisor

People gravitate toward products that are bold, but instantly comprehensible: Most Advanced Yet Acceptable--MAYA.

Derek Thompson • Hit Makers: The Science of Popularity in an Age of Distraction

For companies building web-based products, product development may be difficult, but with enough time and iteration, Engineering will eventually converge on a solution and ship a functional product—it’s engineering, not invention. The real risk is in whether there is a customer and a market for the product as spec’ed. In these markets it’s all abou

Bob Dorf • The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company

Each new solution that your business develops should be at least as profitable as the last solution you developed. The exception is if this new solution is primarily meant to acquire new customers that you can sell a more profitable solution to down the road. Just be sure you make that link so the

Charlie Gilkey • The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth

The easiest, most straightforward way to create a great product or service is to make something you want to use. That lets you design what you know—and you’ll figure out immediately whether or not what you’re making is any good.