Sublime
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The video was optimistic, entertaining, and practical, and as the wine blogger noted, it was characteristically “
Mark Schaefer • The Content Code: Six essential strategies to ignite your content, your marketing, and your business
A-I-D-A. Attention, interest, decision, action.
Maura Ginty • Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
“On the average, five times as many people read the headlines as read the body copy.” David Ogilvy
Jim Edwards • Copywriting Secrets: How Everyone Can Use The Power Of Words To Get More Clicks, Sales and Profits . . . No Matter What You Sell Or Who You Sell It To!
On Writing Well
Solomon Muigai • 1 card
Adler, Mortimer - A Guidebook to Learning
Morgan’s famous testimony to Congress that character came before money or property.
Frank Partnoy • The Match King: Ivar Kreuger, The Financial Genius Behind a Century of Wall Street Scandals
Tim Ferris
Jeremy • 1 card
revolutionize the approach of the whole industry, was Kennedy’s three-word description of advertising: “Salesmanship in print.”