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SCARF – Status, Certainty, Autonomy, Relatedness, Fairness
Chris Williamson • #401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks
people have a general tendency to stick with their current situation.
Cass R. Sunstein • Nudge: The Final Edition
The Weirdest People in the World: How the West Became Psychologically Peculiar and Particularly Prosperous
amazon.com

We’re talking about what psychologists today would describe as the “adaptive unconscious.” Timothy Wilson, a psychologist at the University of Virginia, has described this in his important book Strangers to Ourselves (a very Augustinian title!). Over the past twenty years psychology has come to appreciate the overwhelming influence of “nonconscious
... See moreJames K. A. Smith • You Are What You Love: The Spiritual Power of Habit
The Moral Animal: Why We Are, the Way We Are: The New Science of Evolutionary Psychology
amazon.com
Behavioral economics is demonstrating that humans don’t always act in self-interested ways, and that transactions themselves have an emotional component.
Clay Shirky • Cognitive Surplus: How Technology Makes Consumers into Collaborators
The WEIRDest People in the World: How the West Became Psychologically Peculiar and Particularly Prosperous
amazon.com