Sublime

An inspiration engine for ideas

AllPeopleCollectionsArticlesAudioBooksFilesHighlightsImagesLinksNotesTextTweetsVideosSocial

Your company should be willing to die for your customers. That’s the Tao of business: Care about your customers more than about yourself, and you’ll do well.

Derek Sivers • Anything You Want: 40 Lessons for a New Kind of Entrepreneur

The invisible and the small is rapidly spreading as a desirable, status-signaling social experience beyond Tyler Brûlé’s world, Japanese bars, and menswear forums.

Ana Andjelic • How Micro-Communities Transform Aspiration

Patagonia founder Yvon Chouinard discusses in his book, Let My People Go Surfing: The Education of a Reluctant Businessman.

Bill Kenney • Conquer Your Rebrand

(Freecardboardboxes.com)

Rachel Botsman • What's Mine Is Yours: The Rise of Collaborative Consumption

“How do we find as many hosts that we can serve, me being the first. And what can we arm them with to reach a bigger audience and do a better job, and extract as much interesting knowledge as possible? The mindset doesn't need to be any more complicated than that. That will lead us in really interesting directions.”

Frederik Gieschen • A Compulsive Search for the Most Interesting People with Patrick O'Shaughnessy - Compound Manual

What would it mean to your business if you methodically attracted an Alpha Audience as loyal as a Cubs fan who will stick with…

Some highlights have been hidden or truncated due to export limits.

Mark Schaefer • The Content Code: Six essential strategies to ignite your content, your marketing, and your business

Being a romantic company is not synonymous with being purpose driven or socially responsible. To the romantic, social purpose matters, but learning, excitement, and adventure matter just as much, if not more.

Tim Leberecht • The Business Romantic

# of new event attendees

Astasia Myers • Community is the New Moat!

musician getting in touch directly. This is something that big stores like Amazon would never do.