Sublime
An inspiration engine for ideas
In a prime spot just across the yellow-tape road from the lemon trees, he tended his own dark grove of bookshelves, and beside them a field of legal boxes, which held thousands of menus from restaurants famous and obscure. Whenever I passed Horace’s collection, there was someone flipping through the menus with the furious intensity of a DJ digging
... See moreRobin Sloan • Sourdough
And now I finally had the chance to ask Brian Biel in person if there’s some secret formula behind Hillstone’s powerful allure—besides trying to avoid press, of course. Is it the napkins with buttonholes, just in case you need to affix one to your shirt like a spaghetti-eating character in Goodfellas ? Is it the fact that every location has a
... See moreAndrew Knowlton • Welcome to Hillstone, America's Favorite Restaurant
Here’s what’s ahead in this edition:
- An August of ideas: my California origin story
- The slow lift: a discovery
- Links and recommendations: not toooo many
- Checking in: what’s Robin doing?
Robin Sloan • The Golden Door
10 key insights from Lenny Rachitsky on building a successful newsletter:
1. What do people ask you about that you don't have a great answer to? Viral essays are hiding inside this question. If people keep asking you the same question and nobody's written the answer, take on the challenge yourself.
2. Don’t let the size of the internet stun ... See more
Problem:
Opportunity:
Solution:
- People aren't ordering drinks with their meals: While 95% of Americans have access to alcohol delivery, only 10% place orders.
Opportunity:
- Put a tasty beverage in the hands of the 100+ million Americans ordering delivery food, right when they need one.
- Food delivery apps can nearly double cart size and revenue.
Solution:
- An easy-to-use beve