Sublime
An inspiration engine for ideas
in so many ways, YouTube had set the stage for modern social media, making decisions throughout its history that shaped how attention, money, ideology, and everything else worked online.
Mark Bergen • Like, Comment, Subscribe
Ideas from George Mack:
1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.
2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty game..
... See moreYouTube | Acquired Podcast
acquired.fmThailand’s email, which came shortly after the YouTube acquisition, would be the first of many jarring reminders for Google of what it had bought: a free-for-all website accessible in countries that did not look particularly fondly on free expression.
Mark Bergen • Like, Comment, Subscribe
YouTube was caught in the vortex. The company had rushed to expand across the globe, pushing citizens to broadcast in every language and nation they could, without putting enough staff in these countries to watch videos or deal with politics on the ground.
Mark Bergen • Like, Comment, Subscribe
Hundreds of thousands of people had enjoyed Walt’s work on YouTube, but he hadn’t cultivated a long-term relationship with them, he hadn’t yet built a bridge of exchange between himself and his potential supporters.
Amanda Palmer • The Art of Asking: How I Learned to Stop Worrying and Let People Help
Early in we saw that there were 100x more viewers than creators. Every social product at that time had comments, so we added them to YouTube, which was a way for the viewers to participate, too. It seems naive now, but we were just thinking about raw growth at that time—the raw number of videos, the raw number of comments—so we didn’t think much ab
... See moreAndrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
After starting his account in 2009, Johnson quickly surmised two simple truths of the website: people came to see viral videos, particularly from regular people; and people liked to laugh, particularly at regular people.
Mark Bergen • Like, Comment, Subscribe
Under Schmidt’s new orders, YouTube began slapping more commercials on the site and hiring more “monetization ” engineers. Walk once greeted one tartly, “What are you doing to ruin my user experience today?”