Sublime
An inspiration engine for ideas
if you’ve got an idea to spread, you’re now a marketer.
Seth Godin • All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
Michelle Goad • Michelle Goad on LinkedIn: Influencer Marketing 2.0 🤳 | 15 comments
Do not try to be funny or cute.
Maura Ginty • Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
David Schonthal surprises and delights audiences, and he does it reliably. No unsolicited email would have secured David a gig with Carol. She had to experience him for herself.
Michael Port • The Referable Speaker: Your Guide to Building a Sustainable Speaking Career—No Fame Required
UX Collective • The desktop metaphor must die
The best worldviews from a marketer’s point of view are those that include a healthy dose of “I gotta share this!”
Seth Godin • All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
These days, the practices I have for marketing / sharing my work is simply:
- Create something
- Share on my website (aka, world-building)
- Send a letter about it (newsletters)
introvert marketing for creative hermits — kening zhu
Sean Blanda • The Creative World’s Bullshit Industrial Complex
The work you put into improving your funnel is effort well spent. But attempts to build a perpetual motion machine of profit almost always end with bitterness, because they require you to push too hard and too fast to do anything that lasts. The goal is to prime the pump with ads that are aimed at neophiliacs, people looking to find you. Then build
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