Sublime

Change is so vital to the technology industry that it cannot possibly be represented by process alone.

functionality—

at Facebook, your team might be responsible for newsfeeds, an iOS native mobile app, or the capabilities required for a specific vertical market.

significant degree of autonomy.

Microsoft was another concern. But they also were very, very slow. They finally today have a product called SharePoint, which is somewhat similar to the ArsDigita Community System. One thing that we did which enabled us to be much, much faster than our competitors was that we developed on and released our software from running real-world systems. F

Microsoft’s innovation asked for real commitments of time, thought, and effort. What did Windows innovation upgrades and updates ask customers to become? Experts. Microsoft’s complex—and complicated—flow of feature and functionality innovation asked customers to become students of Windows. Was this a stupid ask? Absolutely not. It created commitmen