Sublime

I was talking to a friend about why we decided to invite only paying believers to the Sublime private beta. My answer is that charging early for a product creates high expectations, and in aspiring to meet those expectations, we are held accountable to deliver a product you love and trust. My answer is that growing Sublime the right way is more imp... See more

The first wave of media was fueled by cheap audience acquisition from social media companies like Facebook which created BuzzFeed and UpWorth. The second wave is the subscription wave. Consumers want curation, contextualization, and recommendations

He foresaw the strategy of testing on new releases consumers before added money is spent to ensure that it isn’t wasted. In short, the new release business was to become like an independent label. Publishing and recorded music A&R should be combined to ensure that all recorded music releases had a combined publishing deal and that you can captu... See more