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I didn’t know it at the time, but what I was doing here included two keys to running a successful business: knowing your customer and knowing how to get free marketing.

Sophia Amoruso • #GIRLBOSS

#GIRLBOSS

Sophia Amoruso

amazon.com

in personal branding, cementing Amoruso’s image as the spunky outsider of the otherwise stuffy business world. She was relatable, and more unusually she was also cool, sporting

Otegha Uwagba • We Need to Talk About Money: THE SUNDAY TIMES BESTSELLER

Out of this cultural moment came the Girlboss, the result of start-up culture being refracted through the prism of fourth-wave feminism that was at the time also gathering pace. The term ‘girlboss’ itself was first propelled into public consciousness by American entrepreneur Sophia Amoruso, founder and former CEO of fast fashion brand Nasty Gal, wh

Otegha Uwagba • We Need to Talk About Money: THE SUNDAY TIMES BESTSELLER

I may not have gone where I intended to go, but I think I have ended up where I needed to be. —Douglas Adams

Sophia Amoruso • #GIRLBOSS

Santos, dark-haired and so striking-looking one website referred to him as “the brains (and beauty)” behind the operation, was the CEO. Nathan, who had a shaved head, sometimes with a beard, was the chairman. They started the company with $400.

Courtney Rubin • How a Hot $100 Million Design Startup Collapsed Overnight

Girlhood is big business. The ones who are best at it literally treat it as an occupation, modeling or taking suitably candid-looking pictures of themselves, recommending clothes and jewelry and books, going viral on TikTok. They’re performing a way of being that looks joyful, effortless, and adorable. It’s a performance that by definition has a sh... See more

consuming the girl

You can go out on the internet, and you can find your audience. And you can build a business, and create a product, and build wealth, and make people happy just uniquely expressing yourself through the internet.

Naval Ravikant • The Internet Has Massively Broadened Career Possibilities

Shein: The TikTok of Ecommerce

Packy McCormick notboring.co