Sublime
An inspiration engine for ideas
Rory Sutherland on Lenny’s Podcast:
Products like Meta Portal TV, Google Glass, Japanese toilets, and wine boxes were amazing products but something about the timing or the marketing was wrong and the consumer never bit
Rory on Japanese toilets: “I think it’s barbaric that the Western Hemisphere dry wipes.”
The reason most people adopt new technology



Rory Sutherland on why group decision making is often worse than personal judgement https://t.co/Gj6CRLLF40
But, actually, it's suddenly come to me after years working in the business, that what we create in advertising, which is intangible value -- you might call it perceived value, you might call it badge value, subjective value, intangible value of some kind -- gets rather a bad rap. If you think about it, if you want to live in a world in the future ... See more
Rory Sutherland • Rory Sutherland: Life lessons from an ad man
Rory Sutherland – Are We Now Too Impatient to Be Intelligent? | Nudgestock 2024
youtube.com#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks
player.fmPatrick Collison on Stripe:
“My intuition is that more of Stripe success than one would think is down to the fact that people like beautiful things and for rational reasons.
Because, what does a beautiful thing tell you? It tells you the person who made it really cared, and you can observe ... See more